Issue 43 - July 2022
Belgrade
We fly to Nikola Tesla airport in the capital of Serbia, Belgrade, to discover Dufry´s 882 m2 main store in this airport. Inaugurated in August 2020 after a complete refurbishment, the store is located straight after passport control and has a snaking walk-through design that leads the passengers through Dufry’s commercial offer, before exiting onto the “Tesla Square”, which houses a chill out zone, food and beverage options (also operated by Dufry) as well as a gaming zone.
Belgrade Duty Free offers customers a multi-brand assortment across all traditional duty-free categories, with an emphasis on local brands, including a wide and well-known selection of wines (Aleksandrović, Braća Rajković and Kovačević); brandies (Zaric, Stara Sokolova and Stara Rakija) and white spirits. In terms of confectionery, the international chocolate selection is complimented with local high-end brands such as Art Ival and Eugen.
In the final stretch of the store, there is an eye-catching luxury area where customers can find corners dedicated to renowned brands such as Emporio Armani, Lacoste, Mont Blanc, Tag Heuer and Furla, amongst others.