The Luxury Fashion Section at Casablanca Airport

The fashion, accessories and luxury section Dufry has introduced on one side of its Casablanca walk-through store, is the first of its kind at Casablanca Mohammed V International Airport. It was inaugurated on October 22, 2019 following an extensive refurbishment, along with eight other stores including Attitude, Travel Star, Timebox, Suncatcher and Hudson at Morocco’s largest airport.

This fashion retail corner is part of the main walk-through store, which offers the core categories of fashion and accessories, as well as many luxury brands in a dedicated multi-brand section featuring famous brands such as Armani, Bric’s, Calvin Klein, Desigual, Eden Park, Montblanc, Pinko, Samsonite, Superdry, Tommy Hilfiger, Tumi and Victoria’s Secret.

This concept best fits the specific passenger profile in Casablanca Airport. As Casablanca is a business destination with one of the main connections to the US and Canada, it is a transit hub for many business travellers from West Africa.