Issue 31 - June 2019
D1 New Helsinki Duty Free Shop
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In February, Dufry inaugurated the new Helsinki Duty Free store, which is located in the “Aukio Plaza” area of the newly refurbished west wing of the non-Schengen terminal at Helsinki Airport.
The striking Nordic design delivers a strong “Sense of Place,” with a polished, fresh feel and covers 309 m² retail space with a large range of traditional core cate- gory products, including premium international brands and a selection of the finest local brands. The passengers, mainly travelling to destinations in the Far East, especially China, can discover a wide assortment of products across the perfume & cosmetics, liquor and tobacco categories. In addition, the “Thinking Finland” area offering food & souvenirs provides an additional “Sense of Place.” Finally, the “Toyland” area features a new toy and Lego concept.
The 25,000 m² Aukio Central Plaza, a key piece of Helsinki Airport’s expansion project, has been designed to improve the passenger journey. Aukio, which literally means “central plaza” in Finnish, lies at the heart of the expanded long-haul area which serves both departing and arriving passengers from the South Pier.
