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Issue 42 - March 2022

A Roman Temple is Created at London Heathrow in Partnership with Dufry

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Dufry and Roman luxury house Bvlgari opened a new boutique at Heathrow Airport’s Terminal 3 in December 2021.

The 91 m2 store has been designed by Italian Interior Designer Peter Marino and celebrates Bvlgari’s rich Roman heritage. One of the boutique’s key features is a private VIP room where guests can try on the house’s fine watches and jewelry pieces. The VIP lounge was designed to mimic the ‘Il Salottino Taylor’ or Elizabeth Taylor Lounge – which was the famous American actress’s lounging room in the Bvlgari boutique in Via Condotti in Rome, where she would escape from the paparazzi and shop Bvlgari’s collections.

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Il Salottino Taylor’ or Elizabeth Taylor Lounge, the VIP space of the Boutique.

To celebrate the opening, Bvlgari released a limited-edition Serpenti Forever bag exclusively at Heathrow Airport. The cross body bag is crafted in calf leather and features a Carmine Jasper colourway. Bvlgari’s signature snakehead clasp has been reimagined with a full Carmine Jasper matt head with black onyx eyes. Only 50 pieces of the limited style has been produced exclusively for Bvlgari’s boutiques at Heathrow Airport.

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It had to be red for Dufry! Bvlgari´s iconic Serpenti Forever bag received a red makeover to celebrate the boutique opening

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